Welcome to Cascadia Roots
Botanical skincare for all bodies, brewed in the wilds of the Pacific Northwest.
Formerly known as Crunchy Mamas, we’ve been on a mission since 2012 to bring you organic, chemical-free skin and body care that actually works. Our products are made in small batches using plant-based ingredients and pure essential oils, never perfumes, dyes, or synthetic fillers. Just the good stuff, made with love (and maybe a little attitude).
We believe that nature knows what she’s doing, and when it comes to skincare, less is more, and natural is better. Whether your skin is dry, sensitive, oily, hormonal, inflamed, tired, radiant, or just flat-out over it, we’ve got you covered.
No perfumes. No dyes. No glitter. No chemicals. No crap.
Just honest skincare made for real people, by real people, in our solar-powered studio in Salem, Oregon.
A New Name, Same Roots
You might know us as Crunchy Mamas, and we’ll always honor the legacy of where we started. But as our community has grown, so has our vision. It’s not just about mamas anymore. It’s about everyone who wants safe, effective, earth-powered skincare.
Cascadia Roots reflects who we are now: deeply rooted in the forests, rivers, and rebel hearts of the Pacific Northwest. This rebrand represents a more inclusive, expansive version of us, without losing our wild, grounded, no-BS spirit.
Thank you for growing with us. ?
Our Commitment to Sustainability
We’re proud members of the Marion Sustainable Business Network, alongside other local businesses working to reduce environmental impact and build a better future. From ingredients to packaging to production, sustainability is baked into everything we do.
? Small batch.
? Solar powered.
? 100% plant-based.
? Never tested on animals, only willing humans.
You Are the Forest
Our customers aren’t just customers. You’re the forest we grow in. Every order, every review, every story you share, we feel it in our roots. ?
Welcome to Cascadia Roots.
Let’s grow something beautiful together.
Heck yes, let’s root this baby even deeper. Here’s a “Meet the Founders” section to slide in seamlessly after the About content—personal, earthy, and just cheeky enough to match the Cascadia Roots vibe:
Meet the Founders
Amber & Michael – Partners in plants, punk rock, and pure skincare
Cascadia Roots is proudly co-founded by Amber and Michael, two longtime partners in life, love, and rebellion against crap-filled skincare.
Amber brings the warmth, wisdom, and a don’t-mess-with-my-family kind of fire to everything we do. A mother, nonprofit badass, and fierce advocate for community care, she’s the calm in the storm and the why behind so many of our original formulations.
Michael is the industry pro, chaos-wrangling creative force who believes in skincare that heals you from the outside and the inside. With a background in salon business, product education, and fathering 5 humans, he’s the one who says the quiet part out loud (then turns it into a product name).
Together, they built this company to be more than just skincare. It’s a love letter to the Pacific Northwest, a rebellion against toxic beauty standards, and a deeply personal commitment to making safe, plant-based, chemical-free products accessible for all.